ACCT204: Fundamentals of Accounting (3 hours lecture)

This course provides a foundation for non-accounting business majors. Topics covered include both financial and managerial accounting from a user perspective. Students will be exposed to the four financial statements and ethical issues in accounting along with other accounting reporting issues in the financial accounting phase of the course. Managerial accounting focuses on generating accounting data for internal business decision-making in today's increasingly competitive and complex business world. Students need to become familiar with the use of accounting data for both investment and credit decisions as well as strategic decision making for firms' operation. Major topics covered include financial statement analysis, budgeting, accounting-based decision making, and performance evaluation. 3 sh.

Prerequisites: ENWR 105 or HONP 100; Not open to BS Accounting Majors.

ACCT301: Intermediate Accounting I (3 hours lecture)

This course builds on material presented in Fundamentals of Financial Accounting. Students acquire an improved understanding of the composition and significance of various segments of income statements and balance sheet, particularly related to current assets and various income statement revenue and expense items leading to an improved understanding of the preparation of various aspects of the financial statements as well as an enhancement of their ability to critically evaluate financial statements. 3 sh.

Prerequisites: ACCT 201; Accounting major students only except by permit from the Department Chair.

ACCT302: Intermediate Accounting II (3 hours lecture)

Continuation of Intermediate Accounting I. Students acquire an improved understanding of the composition and significance of various segments of the income statement and the balance sheet, particularly non-current assets, liabilities, owners' equity, and earnings per share leading to an improved understanding of the preparation of various aspects of the financial statements as well as an enhancement of their ability to critically evaluate accounting and its impact to the international community. 3 sh.

Prerequisites: ACCT 301; Accounting major students only except by permit from the Department Chair.

ACCT304: Contemporary Issues in Intermediate Accounting (3 hours lecture)

In-depth discussion and analysis of traditional intermediate financial accounting topics as well as recent developments in accounting valuation and reporting practices. Course builds on topics discussed in Intermediate Accounting I and II leading to an improved understanding of the preparation of various aspects of the financial statements as well as enhancement of their ability to critically evaluate financial reporting. This course is designated as the writing requirements course for the department. 3 sh.

Prerequisites: ACCT 302 (ACCT 302 may be taken concurrently with the approval of the Department Chairperson). Accounting major students only except by permit of the Department Chairperson.

ACCT305: Taxation for Individuals (3 hours lecture)

The purpose of this course is to introduce students to a broad range of tax concepts and types of taxpayers to emphasize the role of taxation in the business decision-making process. Coverage includes on a broad basis the taxation of individuals and a brief introduction to corporate taxation. 3 sh.

Prerequisites: ACCT 201; Accounting major students only except by permit from the Department Chair.

ACCT307: Cost Accounting (3 hours lecture)

This course examines the development of theory, concepts and techniques for providing, using and reporting cost information within the organization. Topics discussed include process costing, activity-based costing and management, cost allocation, inventory management and capacity analysis, Theory of Constraints management and control of quality costs, transfer pricing, profitability analysis, tactical decision making and corporate social responsibility. 3 sh.

Prerequisites: ACCT 202; Accounting major students only except by permit from the Department Chair.

ACCT309: Accounting Information Systems (3 hours lecture, 1 hour lab)

Accounting information system development will be studied with emphasis on systems analysis and design, form design, internal controls, and proper documentation. The course will expand on several typical AIS application systems including the revenue cycle, the procurement cycle, and others. 3 sh.

Prerequisites: INFO 173 and ACCT 201; Accounting major students only except by permit from the Department Chair.

ACCT310: Taxation of Business Entities and Advanced Tax Concepts (3 hours lecture)

The purpose of this course is to follow the ACCT 305 tax course, Taxation for Individuals. This course will introduce students to a broad range of tax concepts dealing with the taxation of corporations, partnerships, and S corporations and will emphasize the role of taxation in the business decision-making process. Coverage includes on a broad basis the taxation of corporations and their shareholders, the tax treatment of pass through entities such as partnerships and S corporations and their owners, tax consequences influencing the choice of business entity, income taxation of estates and trusts, and estate and gift taxation. 3 sh.

Prerequisites: ACCT 305; Accounting major students only except by permit from the Department Chair.

ACCT312: Principles of Corporate Controllership (3 hours lecture)

Connects the Controller's responsibilities as operating officer and management accountant with the management of the firm's working capital. Topics covered in detail include working capital components; managing cash, receivables, payables and inventory; cash budgeting; short-term financial planning; managing bank relations and cash transactions; basic risk management of credit and foreign currency. 3 sh.

Prerequisites: ACCT 202, ACCT 302, FINC 321. Accounting major students only except by permit from Department Chair.

ACCT400: Auditing Theory and Practice (3 hours lecture)

The course is the first of two courses that focus on various types of audits performed by accountants in public practice. Specifically the requirements for audits, compilations, reviews and other type of engagements are addressed. The role of the auditor and related professional responsibilities are discussed. The content of this course is structured for individuals who wish to enter the public accounting profession. 3 sh.

Prerequisites: ACCT 302; ACCT 309 may be taken as a prerequisite or corequisite; Accounting majors (ACCT) only except by permit from the Department Chair.

ACCT401: Advanced Accounting (3 hours lecture)

Advanced Accounting is an upper level course in the undergraduate accounting curriculum. It is an in-depth study of accounting problems for affiliated business enterprises and multinational corporations. It deals with business combinations of two or more business entities. It involves combination and consolidation of financial statements for multi-affiliated corporations. It concerns intercompany transactions between parent and subsidiary companies. The aim is to measure the operating results and financial position for these complex operations. The course further investigates the accounting problems associated with foreign transactions, translation of foreign currencies and hedging activities of an international business enterprise. A high level of knowledge and sophistication in accounting techniques is required for understanding the course material. Relevant pronouncements of the authoritative accounting profession are greatly emphasized. 3 sh.

Prerequisites: ACCT 304. (ACCT 304 may be taken concurrently with approval of Department Chairperson.) Accounting major students only except by permit of the Department Chairperson.

ACCT403: Advanced Auditing (3 hours lecture)

This course is a continuation of ACCT 400, Auditing Theory and Practice. Auditing sampling and internal controls in a computerized environment will be discussed. The course will then focus on the application of auditing techniques to transaction cycles such as revenues, warehousing, property, plant and equipment, etc. using a generalized auditing software package and a comprehensive case. Techniques to complete the audit and the other assurance services such as internal, operational and compliance auditing will be the other topics covered in this course. 3 sh.

Prerequisites: ACCT 400. Accounting major students only except by permit from Department Chair.

ACCT404: Senior Seminar in Accounting (3 hours lecture)

This course is a comprehensive course in accounting integrating concepts from different functional areas such as Financial & Managerial Accounting, International Accounting, Taxes, Auditing and Accounting Information Systems. The course will require students to apply their analytical skills to research and recommend solutions to unstructured and open-ended problems closely based on current issues facing businesses. This course will utilize cases from various sources, involve oral and/or written presentations, and will emphasize the importance of working as an effective team member. 3 sh.

Prerequisites: ACCT 400; ACCT 401 (may be taken as prerequisite or corequisite.) Accounting majors only except by permit from Department Chair.

BSLW235: Legal, Ethical, and Global Environment of Business (3 hours lecture)

This course focuses on the interrelationship of social policies, the legal system, and global business practices in society, with emphasis on the rapidly changing business-legal environment. The relationship among governmental, ethical, social and business issues will also be examined. Previous course BSLW 264 effective through Spring 2013. 3 sh.

Prerequisites: ENWR 105 or HONP 100.

BUGN280: Data Analysis, Interpretation, and Communication (3 hours lecture)

This course will teach business communication concepts in the framework of data analysis and interpretation. Students will be introduced to a variety of technical and business writing practices for information sharing and persuasion. Protocols for letters, memoranda, electronic mail, persuasive messages, executive summaries, and formal reports and proposals are covered. Students will work individually and in teams and be expected to present the results of their analyses in written, graphical and oral formats. Students will be exposed to data sets from various business disciplines and become knowledgeable about regression modeling as well as refresh and apply data analysis skills that include the use of graphical design, descriptive statistical measures, and statistical inference methods in order to draw meaningful conclusions that connect context and the analysis. Meets the University Writing Requirement for majors in Business Administration and Accounting. 3 sh.

Prerequisites: INFO 173 and INFO 240; and ENWR 105 or HONP 100.

BUGN295: Elements of Business (3 hours lecture)

Business Administration or Accounting majors only. Business Administration majors need ACCT 204; INBS 250, BSLW 235, INFO 290 and BUGN 280 (may be taken as prerequisites or corequisites). Accounting majors need ACCT 201; BSLW 266, BUGN 280 (may be taken as prerequisites or corequisites). 3 sh.

Prerequisites: Business Administration or Accounting majors only. Business Administration Majors need ACCT 204; INBS 250, BSLW 235, INFO 290 and BUGN 280 (May be taken as prerequisites or corequisites). Accounting Majors need ACCT 201; BSLW 266, BUGN 280 (May be taken as prerequisites or corequisites).

BUGN310: Campus to Career Transition I (3 hours lecture)

This is the first course of the "Campus to Career Transition" program. All Business Administration majors must register for "Campus to Career Transition I, II, III & IV" to document participation in career programming organized by theSBUS Career Services Office and their respective departments. These courses are offered on a Pass/Fail only basis and require students to participate in five programs/activities each semester. In CCT I, students must participate in the "Job Search", "Resume Basics" and "Interviews 101" on-line activities; the remaining two program selections are at the discretion of the student. 0 sh.

Prerequisites: Business Administration majors only.

BUGN320: Campus To Career Transition II (3 hours lecture)

This is the second course in the "Campus to Career Transition" program. All Business Administration majors must register for "Campus to Career Transition I, II, III & IV" to document their participation in career programming organized by the SBUS Career Services Office and their respective departments. These courses are offered on a Pass/Fail only basis and require students to participate in five programs/activities each semester. In CCT II, students must participate in the "Developing Your Brand" on-line activity and submit a final copy of a resume that has been approved by SBUS Career Services; the remaining three program selections are at the discretion of the student. 0 sh.

Prerequisites: BUGN 310; Business Administration majors only.

BUGN330: Campus To Career Transition III (3 hours lecture)

This is the third course in the "Campus to Career Transition" program. All Business Administration majors must register for "Campus to Career Transition I, II, III & IV" to document their participation in career programming organized by the SBUS Career Services Office and their respective departments. These courses are offered on a Pass/Fail only basis and require students to participate in five programs/activities each semester. In CCT III, students must participate in the "Becoming a Business Professional" on-line activity and submit a business networking card that has been approved by SBUS Career Services; the remaining three program selections are at the discretion of the student. 0 sh.

Prerequisites: BUGN 320; Business Administration majors only.

BUGN340: Campus To Career Transition IV (3 hours lecture)

This is the fourth course in the "Campus to Career Transition" program. All Business Administration majors must register for "Campus to Career Transition I, II, III & IV" to document their participation in career programming organized by the SBUS Career Services Office and their respective departments. These courses are offered on a Pass/Fail only basis and require students to participate in five programs/activities each semester. In CCT IV, students must participate in the "After the Offer" on-line activity; the remaining four program selections are at the discretion of the student. 0 sh.

Prerequisites: BUGN 330; Business Administration majors only.

ECON101: Applied Macroeconomics (3 hours lecture)

The course introduces undergraduate students to the macro economy of the United States of America. Students learn how to apply the mechanism needed for the achievement of an optimal allocation of resources, price stability, full employment level of national income and long-term growth. In addition, they learn to analyze the macroeconomic data and the implications of fiscal and monetary policies. Meets Gen Ed 2002 Requirements - Social Science. 3 sh.

ECON102: Applied Microeconomics (3 hours lecture)

In this course, undergraduate students will learn about the organization and operation of the American economy for the production and distribution of goods and services. Students learn the mechanism behind the pricing of products and factors of production in market situations varying from competition to monopoly. In addition, they learn to analyze microeconomic data and apply the abstract theoretical models into real life situations. Meets Gen Ed 2002 Requirements - Social Science. 3 sh.

ECON204: Real Estate Principles and Practice (3 hours lecture)

An introduction to the economics of the real estate business, including the general practices and the language of real estate. Providing a basic knowledge of the real estate business the course covers such topics as the physical, legal, location and other characteristics of real estate. The course emphasizes the market evaluation and financing of real estate, the nature of real estate markets and the regional and local factors that may influence real estate values. Ethical issues are emphasized throughout the course. Cross listed with REAL 204. 3 sh.

Prerequisites: ECON 101 and ECON 102 and major within the School of Business.

ECON206: Managerial Economics (3 hours lecture)

The application of economic theory in the decision-making processes of the firm; utilization of economic analysis in the study of demand, costs, pricing and capital investment decisions. 3 sh.

Prerequisites: ECON 203 or ECON 101 and ECON 102 and INFO 240 or ECON 101 and ECON 102 and INFO 271. Major within School of Business.

ECON207: Intermediate Microeconomic Analysis (3 hours lecture)

The basic determinants of market demand. Input-output relationships in determining cost structure. Determination of prices received by resource owners in the productive process. Theory of the firm and pricing in different types of market organization with varying degrees of competitive conditions. 3 sh.

Prerequisites: ECON 101 and 102. Major within School of Business.

ECON208: Intermediate Macroeconomic Analysis (3 hours lecture)

The factors comprising aggregate demand and how they interact to determine the level of employment, output and the price level; the role of monetary and fiscal policy. 3 sh.

Prerequisites: ECON 101 and 102. Major within School of Business.

ECON215: The Economics of Social Problems (3 hours lecture)

The extent, causes and consequences of poverty, inequality and insecurity. An appraisal of reforms, social insurance, medical care, public housing, rural development. The economics of discrimination and educational opportunity. Meets World Cultures Requirement. 3 sh.

ECON224: Financial Economics (3 hours lecture)

This course is designed to introduce majors in economics and students throughout the wider University to the elements of modern finance in general, and the principles of investments and corporate finance, in particular. Major areas of focus in this course include interest rate, bond valuation, risk, risk adjusted rate of return, and asset pricing in the equity markets. The overall goal of the course is to allow students to explore how rational investors apply decision theory to the problem of investment under uncertainty. 3 sh.

Prerequisites: ECON 101; and MATH 109 or departmental approval. Not open to School of Business majors.

ECON300: World Resources and Industries (3 hours lecture)

Distribution, flow and consumption of mineral resources. Political, economic and social implications of the geography of resources. Basic studies in industrial location, agricultural land use, problems of economic development and population-resource ratios. Examines world trend in production controls and market allocations. 3 sh.

Prerequisites: ECON 101 or EAES 161 or EAES 170. Major within School of Business.

ECON301: Money and Banking (3 hours lecture)

An analysis of the economic role of money and credit in our economy with primary emphasis on federal reserve and treasury operations. 3 sh.

Prerequisites: ECON 208 for ECON majors; ECON 101 and INFO 240 for all Business majors; or departmental approval.

ECON303: Economic Growth and Development (3 hours lecture)

Problems of hastening the growth of countries with low incomes per person; the requisites for the economic development, the obstacles to such development, the strategy and tactics of development and aid for development. 3 sh.

Prerequisites: ECON 207. Major within School of Business.

ECON305: Commercial Real Estate Analysis (3 hours lecture)

This course provides an understanding of the relevant market structures, institutional frameworks (e.g., tax laws, social regulations, monetary policy, etc.), financial statements and other appropriate analytical tools used to decide whether commercial real estate investment opportunities are viable by providing students with an operational knowledge of investing in commercial real estate. The analysis focuses on real world qualitative and quantitative commercial real estate investment scenarios by emphasizing the use of computer?based programs such as Excel and Argus. 3 sh.

Prerequisites: ECON 204 or REAL 204. Major within School of Business.

ECON310: Urban and Regional Economics (3 hours lecture)

This course studies urban economies and how they developed with respect to the regional and national economy via the underlying forces operating within urban economics such as land-use patterns, public and private sector involvement, housing, poverty, transportation, and education. 3 sh.

Prerequisites: ECON 204 or ECON 206 or ECON 207; major within School of Business.

ECON311: Labor Economics (3 hours lecture)

The determinants of wages in the organized and unorganized markets; a historical survey and analysis of the principal institutions and central processes in the labor and manpower areas; an examination of current issues in labor relations. 3 sh.

Prerequisites: ECON 207 or 206. Major within School of Business.

ECON312: Business Cycles and Forecasting (3 hours lecture)

Fluctuations in economic activity which characterize modern industrial economies. Definitions, descriptions and statistical measurement of business cycles are presented along with theories describing the causes of the cycles. Practical application of forecasting techniques to predict the course of future economic and business activity. 3 sh.

Prerequisites: ECON 203, or INFO 240, or INFO 271 and ECON 208. Major within School of Business.

ECON317: Elementary Mathematical Techniques for Economics (3 hours lecture)

Introduction to elementary concepts of mathematics used in economics. Formulation of economic theory in mathematical language. Application of optimization techniques in economic models. Previous course ECON 417 effective through Fall 2014. 3 sh.

Prerequisites: ECON 206 or ECON 207; and ECON 208; or departmental approval.

ECON320: Latin American Environments and Economies in a Global Framework (3 hours lecture)

This course is structured to focus on the interactions of the physical world with economic, financial, commercial activities in a global perspective. Environment and economics serve as thematic threads to develop dynamic models that are representative of regional -- and increasingly -- global linkages. 3 sh.

Prerequisites: ECON 101 and 102.

ECON370: International Economics

This course is designed to introduce students to economic globalization and the resulting integrated world in general, and principles and policies guiding flows of trade and investment in particular. The major areas of focus include trends in international trade and investment, causes and effect of trade and investment flows, multilateral institutions and world trading system, political economy of trade and investment policies, international payment accounts, multinational enterprises and foreign direct investment, exchange rate determination, and international policy coordination. (Students completing this course will not be able to take INBS 370 as an elective.) Previous course ECON 402 effective through Fall 2014. 3 sh.

Prerequisites: ECON 207 or ECON 208. Major within School of Business.

ECON401: Financial Institutions (3 hours lecture)

The structure and operation of financial institutions, their role in the economy and in the money and capital markets. The techniques and objectives of monetary policy and its effect on financial institutions. 3 sh.

Prerequisites: ECON 208 or 301. Major within School of Business.

ECON407: Economics of Industrial Organization (3 hours lecture)

The causes and effects of structure, size and concentration on competition and market prices. 3 sh.

Prerequisites: ECON 207 or 206. Major within School of Business.

ECON408: Strategic Thinking and Game Theory (3 hours lecture)

This course is an introduction to strategic thinking and game theory. It describes the procedure of decision making in situations where the outcomes depend on the actions of several decision makers. The concept of Nash equilibrium is developed in situations with perfect or imperfect information, emphasizing its application in business and politics. 3 sh.

Prerequisites: ECON 102 and ECON 317 for Economics majors; ECON 102 and MGMT 300 for others; or departmental approval.

ECON420: Applied Econometrics (3 hours lecture)

This course is an introduction to the techniques of applied economic research. Starting with economic data collection techniques, the course surveys the tools necessary for applying econometric techniques to modeling and analyzing data sets of interest. In addition, the course takes note of the methods for dealing with certain problems inherent in economic data sets. The primary emphasis of the course is to orient students with the techniques of applied economic research using Microsoft Excel and Eviews econometrics software. 3 sh.

Prerequisites: ECON 101 and ECON 102 and INFO 240 and ECON 317. Major within School of Business.

ECON490: Real Estate Internship

This course provides students with professional work experience before completing their concentration degree. The Real Estate Internship course enables students to apply their knowledge from various real estate courses in the areas of verbal and written communication, critical thinking, self directed learning, career readiness, decision-making, technology awareness, leadership and social responsibilities. 3 sh.

Prerequisites: ECON 305. Major within School of Business.

ENTR301: Creating Your Startup Business Model (3 hours lecture)

This course takes students who have completed The Entrepreneurial Mindset and Innovation course deeper into the process of startup enterprise development. The course is structured to be delivered in a concentrated format and taken in the same semester as (followed by) Course III, Preparing to Pitch and Launch Your Startup. Teams of students will test their entrepreneurial ideas using a creative "lean canvas" approach to constructing a business model. Students will "get out of the building" and in a cyclical process of trial, feedback and retrial, modify or revise their models, and create prototypes or mockups of their proposed products or services. Each team will be assigned a mentor who is an experienced entrepreneur. The course will culminate in formal presentations by each team to a panel of instructors, mentors and entrepreneurs. 3 sh.

Prerequisites: ENTR 201.

ENTR302: Preparing to Pitch and Launch Your Startup (3 hours lecture)

With this experiential course, students who have completed The Entrepreneurial Mindset and Innovation (Course I) and Creating Your Startup Business Model (Course II) will conclude the series and earn a Certificate in Entrepreneurship. The course is structured to be delivered in a concentrated format and taken in the same semester as (following) Course II. Teams of students will work with instructors and mentors to further refine and validate their business models and product/service offerings and prepare formal "pitches" for potential investors and partners. Students will explore in greater depth the financial feasibility of their models, develop a sales and marketing "roadmap" and consider the range of funding options. Guest speakers will include venture capitalists and investors as well as crowdfunding experts and successful entrepreneurs. The course will culminate in a formal juried pitch competition open to university students, faculty and staff. 3 sh.

Prerequisites: ENTR 201.

FINC300: Integrated Core: Finance (3 hours lecture)

This course is an introduction to the concepts of corporate finance and its interrelationship with operations, marketing and management. Students will review the content of financial statements, and the implications of the widely used financial ratios. The content of the course is centered on the time value of money relationship and its application to security valuation and capital budgeting decisions. The students will also be introduced to financial planning, working capital management, capital structure policy, the capital acquisition process, and payout policy. 3 sh.

Prerequisites: BUGN 295. Business Administration majors only.

FINC321: Fundamentals of Finance (3 hours lecture)

Financial statements and financial forecasting. Introduction to risk, return, and value. Introduction to working capital management, capital budgeting, optimum capital structure, and dividend policy. 3 sh.

Prerequisites: INFO 240 and ECON 101; and ACCT 201 or ACCT 204.

FINC322: Capital Budgeting Management (3 hours lecture)

Analysis of various investment criteria, especially net present value and internal rate of return. Risk in capital budgeting, capital budgets and performance evaluation, stressing the distinction between accounting and financial criteria. Application of concepts and techniques to such issues as leasing, mergers and acquisitions. 3 sh.

Prerequisites: FINC 300 or FINC 321; major within the School of Business.

FINC326: Investment Principles and Portfolio Theory (3 hours lecture)

A review of risk analysis and methods of valuing, fixed-income and equity instruments, the efficient frontier, portfolio theory, the capital asset pricing model and an introduction to option and futures market. 3 sh.

Prerequisites: FINC 300 or FINC 321; major within the School of Business.

FINC327: International Financial Management (3 hours lecture)

Introduction to multinational business finance. Foreign exchange markets and exchange rate forecasting. Balance of payment accounts, measures of surplus or deficit and their relevance to financial planning. International financial markets and international banking. Import and export financing. Positioning of funds. 3 sh.

Prerequisites: FINC 300 or FINC 321; major within the School of Business.

FINC350: Special Topics in Finance (3 hours lecture)

An in-depth study focusing on a specific area in the theory, policy and contemporary practices in Finance. 3 sh.

Prerequisites: FINC 300 or FINC 321; major within the School of Business.

FINC410: Computer Applications in Economics and Finance (3 hours lecture)

This course is designed to use computer concepts in the context of economics and finance applications. Empirical and theoretical aspects of economics and finance are studied. Computer applications are covered in statistics and econometrics, cost-benefit analysis, decision-making, portfolio analysis, input-output economics, and the simulation of economic and financial models. Students apply programming concepts, as well as use existing software. Cross listed with ECON 410. 3 sh.

Prerequisites: ECON 207 or 208 or FINC 321. Major within School of Business. Starting Winter 2016: ECON 224 or FINC 300 or FINC 321; Major within School of Business.

FINC423: Advanced Corporate Finance (3 hours lecture)

Interaction of investment and financing decisions. Optimal capital structure and dividend policy: The Miller-Modigliani propositions. Calls and puts. Option valuation models. Valuation of risky debt and term structure of interest rates. Warrants and convertibles. 3 sh.

Prerequisites: FINC 322; major within the School of Business.

FINC425: Working Capital Management (3 hours lecture)

Detailed treatment of topics such as components of working capital; cash budgeting; short-term financial planning. Credit management; cash and inventory management; short-term lending and borrowing. 3 sh.

Prerequisites: FINC 300 or FINC 321; major within the School of Business.

FINC429: Real Estate Investment (3 hours lecture)

Covers mortgage financing, ownership forms, tax factors, inflation, leverage, risk/return, cash flow projection, holding period, and disposition strategy. Examines the rent or house-buying decision; land, apartment building, office building, and shopping center investments; and the current investment climate. 3 sh.

Prerequisites: FINC 300 or FINC 321; major within the School of Business.

FINC430: Futures/Options, and other Derivatives (3 hours lecture)

This course introduces students to derivative instruments including options, futures and swaps. Definitions, concepts, and strategies are explained. Valuation methods are presented. This course also discusses different hedging strategies. 3 sh.

Prerequisites: FINC 326; major within the School of Business.

FINC431: Advanced International Financial Management (3 hours lecture)

Measurement and management of foreign exchange exposure. Exchange and country risk. The Foreign Investment Decision, multi-national capital budgeting, cost of capital and financial structure. 3 sh.

Prerequisites: FINC 327; major within the School of Business.

FINC490: Seminar in Finance (3 hours seminar)

The seminar is the terminal course in the concentration. It has two principal objectives. It provides students with an integrated overview of the major subfields of the concentration - Investments, Corporate and International Finance and Financial Markets and Institutions. Second, students will choose a research topic in consultation with the instructor, make a classroom presentation, and write a formal paper on the topic. Meets the University Writing Requirement for majors in Business Administration with a Concentration in Finance. 3 sh.

Prerequisites: FINC 322, and 326, and 327; major within the School of Business.

FINC491: Cooperative Education in Finance

This course is aimed at synthesizing theory and practice. Students will be provided an opportunity to have an exposure to one or two off-campus on-job-trainings in various aspects of quantitative methods of one or more businesses. Full-time students may alternate between school and business whereas part-time students may take course in parallel with school. 3 - 8 sh.

Prerequisites: FINC 300 or FINC 321; major within the School of Business.

HOSP250: Hospitality Management (3 hours lecture)

Provides students a basic understanding of the hospitality industry by tracing the industry's growth and development; reviewing the organization of hotels, resorts, casinos, timeshares, food and beverage, club management, managed foodservice and related operations; and by focusing on industry trends and career opportunities. 3 sh.

Prerequisites: ENWR 105 or HONP 100.

HOSP320: Hospitality Co-Op Ed

Provides students with a professional work experience before completing their degree. Enables students to apply their course work knowledge to a professional work setting. Students gain work experience in the areas of oral and written communication, critical thinking, global awareness, leadership, technology, self-directed learning, career readiness, decision-making, social responsibility and responsiveness. 3 sh.

Prerequisites: HOSP 250. Major within School of Business.

HOSP325: Service Management in Hospitality (3 hours lecture)

Teach students all aspects of delivering hospitality service. It is customer driven, with emphases on Total Quality Management, customer problem solving skills, and outcome assessment. Previous course HOSP 440 effective through Spring 2015. 3 sh.

Prerequisites: HOSP 250; Major within School of Business.

HOSP330: Resort Management (3 hours lecture)

The course will provide an in-depth understanding of the unique aspects of resort development, management and operation. Students will study the resort concept, its history, traditions and culture and the principles and practices in the management and operation of the modem resort. Students will also learn the career opportunities in resort management. 3 sh.

Prerequisites: HOSP 250.

HOSP335: International Hospitality Management (3 hours lecture)

Discusses in-depth the dimensions and nature of international hospitality operations. Create a sensitivity to and awareness of the differences in managing different cultures as well as to present a global view of hospitality management. Topics covered include cultural dimensions of management, international marketing, and international human resource management. Previous course HOSP 450 effective through Fall 2014. 3 sh.

Prerequisites: HOSP 250; Major within School of Business.

HOSP340: Restaurant Management and Operations (3 hours lecture)

The restaurant management course will provide students with an understanding of the process for creating, operating and managing a restaurant business. They will gain the knowledge to launch a successful career in the highly competitive and rewarding restaurant industry. The course covers all disciplines for managing and operating a restaurant business. This includes developing a restaurant concept, types of restaurants, menu planning, kitchen layout and design, purchasing, bar and beverages, management and operations, food production and sanitation, budgeting and controls, organization, staffing, and training, service and guest relations, business planning, marketing and financing. 3 sh.

Prerequisites: HOSP 250.

HOSP350: Club Management (3 hours lecture)

The club management course will introduce students to the world of private membership clubs. It will provide an in-depth understanding of the unique aspects of private club management and the private club industry. Some of the clubs students will learn about are: golf and country clubs, city and athletic clubs, university clubs and yacht clubs. The course will cover all major disciplines of managing a private club. This will include club operations, club governance, club service, golf management, turf grass maintenance, marketing and membership, human resources, and food and beverage. As part of the course, students will also have the opportunity to visit and tour several local private clubs. 3 sh.

Prerequisites: HOSP 250.

HOSP355: Contemporary Topics in Hospitality (3 hours lecture)

The hospitality industry offers unique challenges to the general business management student. This course explores those challenges. The course seeks to leverage general management topics by helping students apply their knowledge and skills to the unique aspects of the hospitality industry. The course covers applications as it applies to hospitality in leadership, service culture, diversity, employee motivation, technology, generational workforce changes, ethics, and sustainability. 3 sh.

Prerequisites: HOSP 250; Major within School of Business.

HOSP360: Casino Management and Operations (3 hours lecture)

The Casino Management course will provide students with an understanding of one of the most rapidly expanding industries in the world. They will gain the knowledge to launch a successful career in the gaming industry. The course provides students with an in-depth view of the many facets of gaming operations and the gaming industry. This course will include the history of gaming, casino management, staffing arid organizational guidelines, casino marketing, player rating systems, table game operations, slot management, race operations, online gaming, sports betting, casino accounting and one of the most dynamic areas of gaming, the regulatory environment. 3 sh.

Prerequisites: HOSP 250; and major within the School of Business.

HOSP365: Convention Facility Management (3 hours lecture)

This is an advanced course providing a comprehensive, in-depth analysis of the meeting and conference industry and examining the industry's origins, structure, operations, career opportunities, and future development. In addition, this course emphasizes on managing and operating large scale meetings, conferences, exhibitions and tradeshows, including hotel accommodations, food and beverage management, catering and banquet function, customer service, contract negotiation, and onsite management. 3 sh.

Prerequisites: HOSP 250 and major within School of Business.

HOSP370: Customer Relationship Management (CRM) Technologies in Hospitality (3 hours lecture)

Customer Relationship Management Technologies providing in-depth knowledge and skills in designing, developing, and maintaining computer-based systems for warehousing and mining customer information for such purposes as customer segmentation studies, targeted marketing, and frequency and loyalty programs. 3 sh.

Prerequisites: HOSP 250 and INFO 290. Major within School of Business.

HOSP380: Lodging Management (3 hours lecture)

This is an advanced course providing in-depth knowledge and skills to manage all aspects of the lodging industry in different settings, such as full-service hotel, limited-service hotel/motel, bed and breakfast, extended stay-hotel, suite hotel, resort, casino hotel, cruise line, timeshare and assisted living facility. 3 sh.

Prerequisites: HOSP 250. Major within School of Business.

HOSP480: Revenue Management in Hospitality (3 hours lecture)

The Revenue Management course will provide students with an in-depth knowledge of Revenue Management and its applications in the lodging (hotels, cruises, theme parks, casinos) and foodservice industries. This course will include the history, theory and ethical aspects of revenue management, strategic pricing, forecasting, distribution channel management, customer behavior, and revenue manager's role. This is a management oriented course, emphasizing practical aspects of decision-making as related to today's most exciting area in hospitality management. 3 sh.

Prerequisites: HOSP 380 or MKTG 310; and major within the School of Business.

HOSP490: Entrepreneurship in Hospitality (3 hours lecture)

This capstone course guides students through the strategic business development process of lodging and food and beverage establishments. From concept to operations, students engage in a business planning project applying knowledge and skills acquired from foundation and major courses. Students who complete the course will have developed a complete business plan for the design, financing, opening, and on-going operations of a viable business. Meets the University Writing Requirement for majors in Business Administration with a Concentration in Hospitality Management. 3 sh.

Prerequisites: HOSP 380, HOSP 390. Major within School of Business.

INBS250: Introduction to International Business (3 hours lecture)

The course is designed to introduce undergraduate students to the dynamics of the global economy, international trade and investment and their linkages with the U.S. economy. Students will learn the fundamentals and interrelationships among the components of international business operations. An emphasis will be on the role of multinational institutions and the cultural, economic, legal, and political environments facing businesses. 3 sh.

Prerequisites: ECON 101 or ECON 102 or ECON 202.

INBS347: Export/Import Marketing Process (3 hours lecture)

This course covers all aspects of the export/import function from a marketing process standpoint. Topics include: export/import policies -- national and international environment; government programs and incentives to promote exports; tariff systems; choosing export markets and analyzing exports and imports; developing an export program; setting up an export organization; export/import financing; export/import documentation; export pricing; packaging, shipping, traffic and insurance. 3 sh.

Prerequisites: INBS 250, major within the School of Business.

INBS349: International Marketing (3 hours lecture)

This course reviews and compares the marketing efforts and specific strategies which firms employ in different cultural, political, economic, and legal environments. Students examine changing international markets, exploring how firms need to quickly adapt to global competition. Issues to be examined include global sourcing, international alliances, export regulation, regional trade areas, and the influence of multinational firms. 3 sh.

Prerequisites: MKTG 240 or INBS 250. Major within School of Business, Spanish and International Business (SPIB) minor.

INBS352: Economic Relations in Latin America (3 hours lecture)

In the context of global trade and investment initiatives, the course focuses on the motivation and gains from the operating regional trade agreements in the Western Hemisphere. Critical analysis of the North American Free Trade Agreement (NAFTA), the Central American Common Market (CACM), the Caribbean Community (CARICOM), the Andean Community (AC), and the Common Market of the South (MERCOSUR) receive special attention in this course. New initiatives in bilateral and multilateral trade agreements and their significance for global integration of Latin America are also highlighted in this course. 3 sh.

Prerequisites: INBS 250 or LALS 201. Major within School of Business, Spanish and International Business Minor, Latin American and Latino Studies Minor.

INBS356: International Management (3 hours lecture)

Managing organizations in foreign markets is much more complex than managing them in the domestic market. This course emphasizes international/cross-cultural management, including the impact of the foreign country's culture, legal system, government, economics, technology, and political system on entry strategies, organizational structures, leadership styles, motivation techniques, human resources management, and controls. 3 sh.

Prerequisites: INBS 250. Major within School of Business, Spanish and International Business (SPIB) minor.

INBS370: World Trade and Investment (3 hours lecture)

A comprehensive overview of economic approaches to trade and investment in the global economy. The topics covered include trends in international trade and investment, causes and effect of trade and investment flows, multilateral institutions and world trading system, political economy of trade and investment policies, international payment accounts, multinational enterprises and foreign direct investment exchange rate determination, and international policy coordination. 3 sh.

Prerequisites: INBS 250. Major within School of Business.

INBS380: Global Financial Environment (3 hours lecture)

Understanding how foreign exchange markets work and how that knowledge applies to international investing and financing decisions. Determination of exchange rates and exchange rate risk. Linkages between foreign exchange rates, interest rates and inflation rates. Operations of spot and forward currency markets. Hedging, speculation and arbitrage strategies using currency. 3 sh.

Prerequisites: INBS 250. Major within School of Business.

INBS420: Globalization and World Development (3 hours lecture)

In-depth analysis of current issues faced by developing countries in a continuously integrating world. Analyzes the effect of international trade and international financial markets on a country's development path and changes within. Highlights the role of industrialized nations and multilateral institutions in world development. 3 sh.

Prerequisites: INBS 370 or INBS 380 or FINC 327 or ECON 370. Major within School of Business.

INBS440: International Retailing (3 hours lecture)

A study of international retailing covering such areas as: (1) retail institutions modi operandi variations from country to country, (2) effects of economic growth, cultural, legal-political and technological environment, (3) the West versus less developed countries in Asia, Africa, Latin America and the emerging free Eastern Europe, (4) know-how of retailing: business concepts, operating policies, managerial dimensions, (5) foreign direct investments in retailing. 3 sh.

Prerequisites: INBS 349. Major within School of Business.

INBS482: International Business Co-op Ed

Enhances students' in-class education by providing an opportunity for the students to connect their knowledge in international business with practice in the work place. Working with regional, national, or international profit or non-profit organizations for an extended period of time, students get to observe the international dimension of doing business abroad or at home. The students will need to submit a daily journal and monthly reports reflecting on their learning experience. 3 sh.

Prerequisites: Senior standing or departmental approval.

INBS484: Senior Seminar in International Business (3 hours lecture)

This capstone course integrates preceding international business courses and provides an overview of principles and techniques associated with the formulation and implementation of international business strategies and policies. Topics covered include foundations of international business strategy, business-level strategy and corporate-level strategy. Other issues addressed include international regional strategies, world-wide competitors, managing industry competition, leveraging resources, and the impact of technology on international business strategy. Meets the University Writing Requirement for majors in Business Administration with a Concentration in International Business. 3 sh.

Prerequisites: INBS 347 or INBS 349 or INBS 356 and INBS 370 or INBS 380; and departmental approval. Senior standing. Major within School of Business.

INFO173: Spreadsheet Modeling for Business Decisions (3 hours lecture)

This course will emphasize analysis and solutions to contemporary business problems through the use of current version of Microsoft Excel. Recognizing that the business world is technology-driven, affecting people both professionally and personally, extensive knowledge of application-based software is essential as the language of business. Students will be introduced to business decision modeling processes to strengthen their logical and analytical skills. Strong emphasis of the course will be to use Excel as the basis for managerial decision support through the analysis of contemporary business case problems. Students will apply the appropriate functions and features of Excel to solve business cases. The course will also emphasize oral presentation and written reports on business processes used in case solutions in order to further strengthen students' communication skills. 3 sh.

INFO209: Personal Finance (3 hours lecture)

This course introduces students to the principles of personal financial management. Using a life cycle view of the role(s) of money at various stages of life, students discover principles underlying decisions such as how to budget, managing consumer credit, managing taxes, selecting investments, planning for retirement, and estate planning. 3 sh.

INFO230: Introduction to Business Co-Op Work Exp

This is an introductory cooperative education course which integrates formal classroom study and assignments with a supervised full-time or part-time off-campus employment experience. The purpose of this course is to develop self-awareness and to explore educational and occupational alternatives. 3 - 6 sh.

Prerequisites: Sophomore level status (45+ semester hours completed) with a 2.25 minimum grade point average. Major within School of Business.

INFO240: Statistical Methods in Business (3 hours lecture)

This course is a comprehensive introduction to the application of modern statistical methods used in enumerative and analytic studies in business. Topics covered include: use of percentages, proportions, rates, ratios and indices; descriptive statistical methods of data analysis; probability; an introduction to discrete and continuous probability distributions; the normal distribution; classical statistical inference - sampling distributions, confidence interval estimation and hypothesis testing for the mean and the proportion and for differences in two means and differences in two proportions; an introduction to control charts. Spreadsheet software is integrated in all topics. 3 sh.

Prerequisites: MATH 100 or Placement Through MSU Placement Test.

INFO290: Technology in Business (3 hours lecture)

This course provides an introduction to the impacts of information systems on business. The course focuses on business processes and information needs in organizations, the roles of information systems in addressing these needs, and ultimately, providing support for the tactical and strategic directions of the business. The building blocks of information systems (hardware, software, networking, Internet, cloud computing, systems analysis, security, e-business, database systems, enterprise systems, etc.) are presented with an emphasis on how each of these components impacts business processes. 3 sh.

Prerequisites: INFO 173.

INFO300: Integrated Core: Operations Management (3 hours lecture)

This course is an intro to managerial concepts & quantitative tools required in the design, operation, and control of processes & systems needed to deliver a product or service in a business. Clearly, this material must be integrated with all of the other functional areas of an organization. In addition to examining the operational concepts, theories and tools, the course will include discussions of the interrelationships of these topics and their usefulness in the areas of marketing, management, finance & business strategy. The course will present methods that ensure that business operations are efficient in using as few resources as needed, & effective in meeting customer requirements. Focus will be on managing the processes that convert inputs (in the forms of materials, labor, and energy) into outputs (in the form of goods and/or services). This course incorporates mathematical, statistical, & decision making methods in the analysis of specific business processes & systems. The topics covered include operations strategy, process optimization & management, inventory control, production planning & scheduling, queuing, supply chain management, quality control, decision making, & project management. Computers are used to solve problems involving complex systems. 1 of 4 courses within the Integrated Semester of the undergraduate program. 3 sh.

Prerequisites: BUGN 295. Business Administration majors only.

INFO301: Business Decision Making (3 hours lecture)

The underlying theme of the course is business problem solving. This course engages students in employing tools from operations management and management information systems in the solution of business problems. Analysis of quantitative decision-making and information systems from the management point of view will be covered. 3 sh.

Prerequisites: INFO 173 or CMPT 109; and MATH 106 or 109 or 114 or 116 or 122 or 221; or departmental approval. For Business minors only.

INFO306: Introduction to Web Development (3 hours lecture)

This course is designed to increase awareness and understanding of the movement to Web-based applications and enterprise-level management information systems as well as electronic commerce. This is a hands-on, lab-based Web page design course with significant exposure to the tools and requirements for the production of such systems. Students will learn to use a variety of development tools such as MS-Front Page, scripting languages such as JavaScript, VBScript and Perl and programming styles to develop both individually and in teams applications that simulate the realities of today's information systems and environment. 3 sh.

Prerequisites: INFO 310; Business Administration major.

INFO310: Database Management Systems (3 hours lecture)

This course provides students an overview of the development, applications and management of database systems in business. Students are given a series of hands-on exercises and projects to practice skills in data analysis, database design, database queries and applications. This course also introduces concepts of database administration and Web based database applications. Previous course INFO 410 effective through Summer 2014. 3 sh.

Prerequisites: INFO 290. Major within School of Business.

INFO320: Administrative Business Communications (3 hours lecture)

The study of communication processes using special problem applications with a theoretical and practical base. Writing proposals, business correspondence, business plans, and handling electronic messaging are covered. Emphasis is also on using presentation materials to complement interpersonal and organizational communication. This course counts as an elective within the business major for all concentrations in Business Administration. Meets the University Writing Requirement for majors in Business Administration with a Concentration in Management Information Systems or Operations Management. 3 sh.

Prerequisites: Business Administration majors only; and MKTG 240.

INFO342: Information Technology Infrastructure (3 hours lecture)

This course is a survey of the many and varied hardware, software, service, and human resources that comprise the core of the information technology organization in the enterprise. The major resources are explained and their chief characteristics elaborated. Emphasis throughout the course is placed on the enterprise requirements for IT infrastructure and how each of these resources addresses each requirement. The infrastructure components are presented through the life cycle of resources: planning, selection, acquisition, implementation, operation, evaluation, and refresh. Previous course INFO 282 effective through Summer 2014. 3 sh.

Prerequisites: INFO 290. Major within School of Business.

INFO357: Business Computer Programming (3 hours lecture)

This course enhances students' ability to use computer programming to solve business problems. Students are introduced to the concepts of object-oriented programming in business applications. 3 sh.

Prerequisites: INFO 342; major within School of Business, Information Technology.

INFO360: MIS Co-Op (3 hours cooperative education)

This is an introductory cooperative educations course for students studying Management Information Systems. This course will integrate formal classroom study with a supervised full-time, or part-time off-campus employment experience. The purpose of this course is to develop self-awareness and to explore educational and occupational alternatives. 3 sh.

Prerequisites: INFO 351 and; INFO 310 or INFO 342. Major within School of Business.

INFO361: Information Technology Special Projects (3 hours lecture)

This course provides students with the ability to use their accumulated information systems technology skills and knowledge to complete a real world project. These projects will be identified by the school or department and must include a major information systems component with an external organization. 3 sh.

Prerequisites: INFO 351 and; INFO 310 or INFO 342. Major within School of Business.

INFO365: Foundations of Business Analytics (3 hours lecture)

This is the first course in the business analytics concentration and provides a comprehensive overview of the fundamental concepts and tools of business analytics for improving business decision making and organization performance. The major topics discussed are: (i) the process of business intelligence and business analytics, (ii) the core concepts of "big data" management, (iii) the principles of data visualization and dashboard design, and (iv) the techniques of predictive analytics. Spreadsheet or commercial software is integrated in all topics. 3 sh.

Prerequisites: INFO 240.

INFO366: Managing Big Data (3 hours lecture)

This course focuses on the management of "big data," the term given to the huge amounts of data that are routinely captured today as byproducts of business operations, transactions, and interactions on social networks. This data is warehoused in various forms in various databases, and designing the process by which data is extracted, transformed, and presented for analysis is key to successful and efficient analysis. Infrastructure choices including cloud computing, ELT vs ETL, and choice of language for distributed processing (Hadoop vs ECL/HPCC etc.) are discussed. 3 sh.

Prerequisites: INFO 310 and INFO 365.

INFO367: Structured Data Analytics (3 hours lecture)

This is the first of two courses focusing on the techniques of data analytics. In this course students are introduced to analytical techniques for business decision making that are suitable for structured data. Training data, validation data, and out-of-sample validation data for model development and validation are discussed. Popular data mining techniques like decision trees, neural networks, and cluster detection are introduced. Students will use datamining software to analyze realistically large datasets to gain experience with these techniques. 3 sh.

Prerequisites: INFO 365; and INFO 366 may be taken as prerequisite or corequisite.

INFO368: Unstructured Data Analytics (3 hours lecture)

This is the second of two courses focusing on the techniques of data analytics. In this course students are introduced to analytical techniques for business decision making that are suitable for unstructured data (text, video, audio, etc.). Training data, validation data, and out-of-sample validation data for model development and validation are discussed. The focus of the analytical techniques is on text-mining, but related issues like natural language processing, context analysis, and situational awareness are also discussed. Students will use appropriate data-mining software to analyze realistically large datasets to gain experience with these techniques. 3 sh.

Prerequisites: INFO 367.

INFO380: Computer Networks in Business (3 hours lecture)

This course enhances students' knowledge of data communications, network design, administrations, and distributed information systems. The concepts essential to the design and application of both communication hardware and software are examined. Emphasis is on the analysis and design of networking applications in business. Management of networks, networking security, cost-benefit analysis, introduction of major emerging networking technologies, and evaluation of connectivity options are also covered. 3 sh.

Prerequisites: INFO 342 or departmental approval. Major within School of Business.

INFO400: Business Analytics Capstone Practicum

This is the final requirement of the business analytics curriculum. In this capstone practicum students will work on a collaborative group project that addresses, ideally, a live business problem using the analytical techniques learned in the other courses comprising this major. Students will clearly articulate the business problem and the goals of their chosen analytical approach. They will have access to realistically big data, and an opportunity to appreciate, through application, the possibilities and limitations of these analytical techniques. Students will be expected to understand and communicate the business implications of their analysis to interested stakeholders. 3 sh.

Prerequisites: INFO 368 may be taken as prerequisite or corequisite.

INFO412: Management for Information Systems Continuity (3 hours lecture)

This course provides the knowledge and skills required to complete an in-depth analysis of an organization's information systems and infrastructure needs from planning, control, and strategy to the role of security protection, disaster recovery, and business continuity with reliability engineering, performance management, storage-networking and facility design. In addition to the technical and logistical aspects, the course provides an important framework of the management perspective necessary to plan for and successfully react to operational vulnerability and disruptions in public and private organizations. 3 sh.

Prerequisites: INFO 290. Major within School of Business.

INFO416: Business Process Analysis and Enterprise Systems (3 hours lecture)

This course provides an in-depth exploration of the design, development, use, control, and maintenance of business processes. Emphasis is placed on the impacts of processes on the effectiveness and efficiency of business operations through business process engineering. Enterprise Resource Planning systems (ERP) are analyzed as attempts to integrate a consistent set of process across an organization. 3 sh.

Prerequisites: INFO 342. Major within School of Business.

INFO440: Data Analysis and Visualization (3 hours lecture)

This course is a comprehensive introduction to the fundamental concepts and tools needed for participating in the developing discipline/field of business analytics which is aimed at improving business decision making and organization performance. The use of data warehouses to support business analytics is discussed and four core topics of business analytics are covered: (1) Data visualization through dashboard design; (2) Descriptive and inferential methods of data analysis; (3) Big data modeling, and (4) Methods of optimization. The core of business analytics will be developed from three perspectives - descriptive analytics, predictive analytics and prescriptive analytics. Spreadsheet or commercial software is integrated in all topics. 3 sh.

Prerequisites: BUGN 280 and INFO 310. Major within School of Business.

INFO470: Electronic Commerce: Creating Business Value Using Information Technology (3 hours lecture)

This course is designed to provide the student an understanding of the consequences of the introduction of the Internet and the World Wide Web in the way business is conducted. The electronic commerce world is viewed primarily from the point-of-view of MIS. That is, the managerial issues related to the information infrastructure requirements are mainly attended to. Both individuals and organizations have been profoundly affected by related network technologies that have since permutated in form ever since the convergence of advanced communications and information infrastructure and the cable, telephone, television, and telecommunications industries. The student will learn about new forms of business practices in business-to-business, consumer-to-business, and intraorganizational transactions. Specifically, activities in the areas of electronic shopping, publishing, distribution, and collaboration will be explored. The following issues that have arisen as a result of electronic commerce (EC) will be explored: security, authentication, privacy, data encryption, intellectual property rights, freedom of expression using electronic media, fair use policies, legal liabilities, etc. Students will also learn about new organizational forms such as the "virtual" firm that are emerging as a result of EC. 3 sh.

Prerequisites: INFO 290. Major within the School of Business and Information Technology (INFT) majors only.

INFO475: Quantitative Decision Making for Business (3 hours lecture)

This course is a capstone course for the Quantitative Methods concentrations and is aimed at applying the quantitative methods learned in the prerequisite courses to solve some real world business problems. It will be a project-oriented course. The class time will be used to discuss the problems and their solution strategies rather than learning more techniques. Computerized tools will be used to solve the problems. 3 sh.

Prerequisites: INFO 372 and INFO 463; Business Administration majors.

INFO491: Independent Study in Information Systems

A student, under the guidance of a faculty advisor, will conduct an in-depth study on a current topic in information systems. A project report or a research paper will be produced after this study. May be repeated once for a maximum of 6.0 credits as long as the topic is different. 3 sh.

Prerequisites: Departmental approval; and INFO 290. Major within School of Business.

INFO492: Special Topics in Information Systems

This course covers the topics in the design, implementation, and applications of information systems. The topics also include various information technologies and their applications. The course may be repeated for credit as long as the "special topic" in each course differs from topics previously taken. May be repeated once for a maximum of 6.0 credits as long as the topic is different. 1 - 3 sh.

Prerequisites: INFO 290 and departmental approval. Major within School of Business.

LITM201: Introduction to Leisure and Tourism (3 hours lecture)

This course introduces students to the diversified businesses that comprise the Leisure and Tourism industries. They include, but are not limited to, destination resorts, cruise ships, ski resorts, sports venues and event, meeting, and conference delivery. Topics examined cover the historical development of leisure and tourism as well as events, trends, and issues which shape the industries. 3 sh.

LITM301: Leisure and Tourism Operations (3 hours lecture)

This course introduces students to the basic operations of the most important businesses within the leisure and tourism industries, e.g., food services, gift shops, tour companies, game rooms, casinos, and hotels. In addition, students are afforded the opportunity to network with industry professionals via required field studies. 3 sh.

Prerequisites: LITM 201. School of Business (SBUS) or Recreation Prof w/ Conc: CommercialRec&Tourism (RPCM) majors only.

LITM302: Leisure and Tourism Facilities (3 hours lecture)

This course examines the design, construction, and maintenance of leisure and tourism facilities. Emphasis is placed on the importance of the master plan, construction choices, energy conservation, and effective and efficient design principles. 3 sh.

Prerequisites: LITM 201. School of Business (SBUS) or Recreation Prof w/ Conc: CommercialRec&Tourism (RPCM) majors only.

MGMT231: Management Processes (3 hours lecture)

To provide undergraduate students a review of classical and modern approaches to the managerial process as it relates to the manager's functions of planning, organizing, communication, motivation, leading, controlling, and managing change. Emphasizing new forces in the managerial environment such as workplace diversity and economic globalization, these reviews will be tied to the open-system model and the contingency approach as overall frameworks for understanding organizations and management. 3 sh.

Prerequisites: ENWR 105 or HONP 100.

MGMT300: Integrated Core: Management (3 hours lecture)

Management is viewed as a skill that goes into every function within organizations that involve people, be it marketing, finance or operations. Whether supervisory level management or top level management, students need to understand how organizations work, how to lead, work with, and motivate people within organizations, and how to integrate and manage the dynamic interrelationships among the functional areas of business such as marketing, finance, and operations. The course also stresses current management issues such as workplace diversity, globalization, and digitization of today's firms, and how these forces influence the manager's functions. Topics to be discussed will include manager's functions of planning, organizing, communicating, motivating, leading, controlling and managing change. 3 sh.

Prerequisites: BUGN 295. Business Administration majors only.

MGMT305: Negotiations in the Workplace (3 hours lecture)

This course is designed to help students better understand the theory, processes, and practices of negotiation, conflict resolution and relationship management so that students can be more effective negotiators in a wide variety of situations. It will examine the fundamentals of negotiating within today's business world. Topics include both distributive and integrative bargaining. Additionally, time will be spent on facilitating the best practices for communication. 3 sh.

Prerequisites: MGMT 231 or BUGN 295; and major within the School of Business.

MGMT314: Contemporary Corporate Social Responsibility (CSR) (3 hours lecture)

This course examines the foundation and evolution of Corporate Social Responsibility (CSR) as a movement and practice in Management. The course will explore interconnected and interdependent realities and explore tools for situational analysis and decision-making. Students will learn how small and large firms address social impact questions through CSR and related paradigms, e.g., sustainability, corporate citizenship, and creating shared value. Analysis of different formal and informal program mechanisms for measuring and reporting will be included, e.g., grassroots activities, structured corporate reporting and other mechanisms. Students will gain insight into current debates in the literature, including different perspectives on the role of CSR, the relationship between CSR and profitability, innovation, strategy, governance, values, ethics and sourcing. 3 sh.

Prerequisites: MGMT 231 or BUGN 295. Major within School of Business.

MGMT315: Organizational Behavior (3 hours lecture)

Major approaches to the study of organizations. Organizational systems and structure, systems of communication, power and influence, organizational conflict, coordination and control, leadership, motivation, interpersonal dynamics and change and renewal. 3 sh.

Prerequisites: MGMT 231 or BUGN 295. Major within School of Business.

MGMT316: Human Resource Management (3 hours lecture)

Motivating managerial and non-managerial employees; effective use of human resources in the organization. The personnel function, techniques of job analysis, description and evaluation, and overall organizational development particularly with minority group members and female employees. Meets the University Writing Requirement for majors in Business Administration with a Concentration in Management. 3 sh.

Prerequisites: MGMT 231 or BUGN 295; junior standing; Business Administration, Allied Health, Recreation Profession, Fashion Studies or Nutrition and Food Science with concentration in Food Management majors only.

MGMT318: Leadership (3 hours lecture)

In-depth analysis of personality and the development of practical models to assist in the solution of leadership problems. Special attention to techniques of analysis and the interpretation of research findings. Examination of different leadership problems facing managers today in various organizations and industries. Focus of the course is on using theory for the development of skills for practical application. 3 sh.

Prerequisites: MGMT 231 or BUGN 295. Major within School of Business.

MGMT327: Training, Development, and Career Planning (3 hours lecture)

Theory and design of training, development and career planning programs. Assessment of training needs, training and development methods and procedures for evaluating training are considered. Some emphasis is placed on the development of managerial skills through student workshops. 3 sh.

Prerequisites: MGMT 231 or BUGN 295. Major within School of Business.

MGMT331: Family Business (3 hours lecture)

Family businesses are an important force in the U.S. economy, contributing over 50% of the country's gross domestic product. This course explores unique challenges and opportunities involved in managing a family business. Some key issues to be covered are dynamics of family interactions with family business culture, market strengths and weaknesses of family-owned firms, and leadership succession. May be repeated once for a total of six credits. 3 sh.

Prerequisites: MGMT 231 or BUGN 295. Major within School of Business, Fashion Studies.

MGMT335: Small Business Management (3 hours lecture)

The problems and opportunities of starting and operating a small business. Capital accumulation, adapting technologies to specialized needs, assessing local market opportunities, governmental aids, establishing working relationships with large organizations and problems of growth. 3 sh.

Prerequisites: MGMT 231 or BUGN 295. Major within School of Business.

MGMT363: Business and Society (3 hours lecture)

Business as an institution in our pluralistic society; its relationship with other societal elements such as government, academia, labor and the consumer. American business past, present and future; strengths, weaknesses and overall contribution to society; ecology, minority groups and the quantity and quality of economic growth. 3 sh.

Prerequisites: MGMT 231 or BUGN 295. Major within School of Business.

MGMT392: Management Cooperative Education

The Management Co-op Ed posts the student to a real business to perform actual management tasks in a going business concern. The student focuses on the practical needs of the business while maintaining liaison with a course coordinator in the Department of Management. Compensation for the assignment is at the discretion of the firm. The firm will assign and monitor meaningful intern tasks and achievements. The primary evaluator of student achievement is the host business. It provides students with a professional work experience before completing their degree. Enables students to apply their course work knowledge to a professional work setting. Students gain work experience in the areas of oral and written communication, critical thinking, global awareness, leadership, technology, self-directed learning, career readiness, decision-making, social responsibility and responsiveness. 3 sh.

Prerequisites: Departmental approval; BUGN 295 or MGMT 231; major within School of Business.

MGMT416: Global Talent Management (3 hours lecture)

Global Talent Management course focuses on designing, developing and implementing talent management strategies for organizational effectiveness in the highly competitive and global business environment. The course will have a global perspective in talent management and topics covered in this course include talent analysis, talent acquisition strategies, onboarding, talent development, succession planning, talent retention, talent engagement and the use of data analytics for talent management. 3 sh.

Prerequisites: MGMT 316. Major within School of Business.

MGMT417: Compensation Management (3 hours lecture)

Theory and practice in employee wage and salary administration in both business and non-business organization. Traditional job evaluation methods and survey techniques are presented with emphasis on both the economic and behavioral effects of compensation practices. 3 sh.

Prerequisites: MGMT 316; Business Administration major. Major within School of Business.

MGMT431: Strategic Business Execution (3 hours lecture)

This course is an advanced management course that provides students with the principal challenges of strategic business execution (SBE) in contemporary business. Strategic business execution is an emerging field of Strategy Implementation that focuses on the discipline, competency, enabling processes, and culture and behavior required to achieve execution excellence. As an extension of strategy implementation, SBE provides concrete and relevant steps that organizations and managers can take to enable business execution and achieve sustainable execution excellence. 3 sh.

Prerequisites: MGMT 300 and Major within School of Business, or Departmental approval required.

MGMT435: Organizational Development and Change (3 hours lecture)

Purpose of this course is to develop an understanding of and some skill in the process of planning, introducing, and managing change in organizations. Considerable time will be devoted to the role of the manager as a change agent. Cases and experiential exercises will be used to illustrate the various phases of the change process as well as the different change techniques available. 3 sh.

Prerequisites: MGMT 231, majors only, instructor's permission.

MGMT436: Strategic Project Management (3 hours lecture)

This course provides students with the principal challenges of managing projects across a wide range of industries based on case studies, latest research and project management toolkit to manage the issues, risks, changes confronted throughout the course. Designed as an integrated course, students will exercise their strategic thinking as well as practical use of project management tools. As a part of the analysis, the course will discuss multiple project management approaches and methodologies and its application in today's competitive environments and how organizations execute its strategies. 3 sh.

Prerequisites: MGMT 300; major within School of Business.

MGMT439: Applied Business Strategy (3 hours lecture)

This is the capstone course in the business curriculum that requires students to integrate and build on the knowledge and skills acquired in the business core courses. The course emphasizes the use of business skills in the formulation and implementation of strategy through processes such as industry analysis, value chain analysis, SWOT analysis, and analysis of strategic success including financial performance. 3 sh.

Prerequisites: MGMT 300, FINC 300, INFO 300 and MKTG 300; or ACCT 202 or ACCT 204 and FINC 321 and MGMT 231 and MKTG 240 and INBS 250.

MGMT491: Business Consulting

Students learn the principles of management consulting from how companies frame business problems, select outside consulting partners, and work together to achieve the organizational goals of the consulting assignment. The course combines lectures, case studies, and may include experiential-based learning in a real-world field environment that provides hands-on, tangible business consulting experience to our business school students including sponsor company site visits. This course is not for everyone, it requires a commitment to work hard, to invest time and energy required to address and solve business problems, and to overcome obstacles that are inherent in the contemporary business today. 3 sh.

Prerequisites: MGMT 300, Major within School of Business, Departmental approval.

MGMT492: Selected Topics in Management

The content of this course varies with each offering. Its purpose is to provide for the comprehensive development and study of an advanced topic of current interest not covered in-depth in the regular curriculum. This course may be repeated for credit as long as the "special topic" in each course differs from topics previously taken. May be repeated for a maximum of 15.0 credits as long as the topic is different. 1 - 3 sh.

Prerequisites: Departmental approval; and MGMT 315 or MGMT 316 or MGMT 318. Major within School of Business.

MKTG240: Introduction to Marketing (3 hours lecture)

This introductory course is designed to expose the student to the basic areas that comprise marketing as a discipline. Marketing is viewed as a process that must be integrated with all other business functions. The basic theories, concepts, language and tools of marketing are introduced, and illustrations of their applicability to the business as well as non-profit sectors of the national economy with increasing stress on the global realities which affect the marketing function are addressed. 3 sh.

Prerequisites: ENWR 105 or HONP 100.

MKTG300: Integrated Core: Marketing (3 hours lecture)

Marketing is viewed as a process for creating value for customers that must be carefully integrated with all other functional areas of an organization. In addition to examining the application of marketing's essential theories, concepts, and tools to organizations, the course will examine the interrelationships of marketing with management, operations and finance. Topics to be discussed will include market research, new product development, demand/sales forecasting, segmentation analysis, branding, pricing, distribution strategies, and promotional tools. 3 sh.

Prerequisites: BUGN 295. Business Administration majors only.

MKTG307: Retail Marketing and Management (3 hours lecture)

This course provides students with an overview of the field of retailing. Major retail institutions, e.g., department stores, specialty stores, discount stores, the components of the retail mix and the functional areas of retailing are examined. The marketing strategies of major retail companies as well as the trends that shape them, e.g., globalization, technology, electronic commerce, are analyzed. The course stresses an understanding of the retail customer and the importance of customer service and relationship management. Issues in the management of retail employees are also explored. The concepts in this course are useful for students interested in careers in consumer products and services marketing as well as retailing. 3 sh.

Prerequisites: MKTG 240 or MKTG 300, major within the School of Business, Recreation Professions major (RECR), Fashion Studies major (FASH) or Nutrition and Food Science major with concentration in Food Management (NUFM).

MKTG309: Buying and Distribution Strategies (3 hours lecture)

Buying practices that have changed since the development of giant retail organizations (Wal-Mart and Home Depot) are studied and the effect it has had on "traditional" buying. Other areas covered are the functions of the merchandise division and the job challenges today. Micro-retailing, the buying and merchandise problems of today's stores are covered. Physical handling, comparison shopping, planning the buyer's budget and the six-month buying plans are also important topics. Buying for fashion vs. staple merchandise is compared as are the different problems of buying for a large or small retail firm. Resident buying offices and foreign buying are important topics in this buying course. 3 sh.

Prerequisites: MKTG 240 or MKTG 300. Major within School of Business.

MKTG310: Services Marketing (3 hours lecture)

This course builds on basic marketing concepts to focus on the role of service as a primary source of competitive advantage for both service and non-service organizations in a predominantly service economy. The course examines the marketing and managerial implications of the differences between goods and services. The course discusses many service marketing concepts, including the relationship between the service provider and customer, the service profit chain, the real-time process experience of services, customer satisfaction and service quality. Specific applications for service sectors such as retail, sports, events, tourism, financial services, healthcare, and professional services will be discussed. 3 sh.

Prerequisites: MKTG 240 or MKTG 300. Major within the School of Business.

MKTG315: International Tourism Marketing (3 hours lecture)

This course focuses on marketing practice and strategy within the context of global and international tourism markets, which include, but are not limited to, destination resorts/lodging, amusement parks and tourist attractions, festivals and fairs, cruise ships, ski resorts, sports venues, and event, meeting, and conference delivery. It evaluates cultural differences as well as encourages students to apply marketing strategy and skills to the tourism industry. Satisfies the Graduation Writing Requirement. 3 sh.

Prerequisites: MKTG 240 or MKTG 300. Major within the School of Business.

MKTG320: Sports Marketing and Management (3 hours lecture)

The sports industry is examined from a leisure and tourism perspective applying marketing and management theories. An interdisciplinary approach is applied in developing the ability to address the array of problems faced by sports marketers. Some of the topics include: sport consumers; promotions (advertising, sponsorship, endorsements); venue management; crowd and safety control; and licensing. The course provides a foundation for entry into middle level marketing and management positions in sports-related industries. 3 sh.

Prerequisites: MKTG 310 and MKTG 315; School of Business major only.

MKTG321: Event Marketing and Planning (3 hours lecture)

This course examines how successful events are created and marketed. It explores the structure of the events industry; the unique challenges of planning and executing an event; and how marketing theory can be applied to increase an event's success. Best practices related to event safety, event sponsorship and promotion and market analysis are also discussed. 3 sh.

Prerequisites: MKTG 310 and MKTG 315; School of Business major only.

MKTG325: E-Tailing and Multi-Channel Retailing (1.5 hours lecture, 1.5 hours lab)

This course will examine retail strategies and consumer behavior in the context of electronic and multi-channel retailing. Students will gain a practical understanding of e-tailing by using a hands-on approach in order to develop a fully functional shopping cart enabled website, conduct market research to develop and source merchandise, sell merchandise online, fulfill and deliver customer orders. Additionally, this course will expose students to the foundations of retailing in a multi-channel environment. Relevant and emerging e-tailing issues such as search engine optimization strategies, Google Analytics, mobile commerce, and social shopping will be explored. The concepts in this course are useful for students interested in a career in retailing and for those who want to be an online retail entrepreneur. 3 sh.

Prerequisites: MKTG 307; and major within the School of Business.

MKTG339: Marketing Simulations (1.5 hours lecture, 1.5 hours lab)

This course builds upon the introductory marketing course and focuses on the processes of decision making in marketing. The course utilizes a marketing simulation game that requires students to make marketing decisions, analyze the ensuing market outcomes, and improve the simulated marketing performance. Important decisions discussed include product design and development, pricing, distribution, branding, services, and promotion. 3 sh.

Prerequisites: MKTG 240 or MKTG 300; and major within the School of Business.

MKTG341: Consumer Behavior (3 hours lecture)

An examination and analysis of consumer behavior related theories and concepts, which contribute towards successful domestic and international marketing management. This will include understanding behavioral science findings; market research techniques and consumer attitudes; socio-economic and demographic variables as they apply to end-user consumers. 3 sh.

Prerequisites: MKTG 240 and MKTG 300, major within the School of Business, Recreation Profession major (RECR), Fashion Studies major (FASH), or Nutrition and Food Science major with concentration in Food Management (NUFM).

MKTG342: Sales Concepts and Practices (3 hours lecture)

Understanding the organization, administration and evaluation of the selling function within the firm. Topics will include: mechanics of the selling process, developing personal attributes necessary for a career in sales; selection, training, and supervision; performance evaluation; compensation and motivation of sales personnel and relationship with other marketing functions. 3 sh.

Prerequisites: MKTG 240 or MKTG 300. Major within School of Business.

MKTG343: Direct Marketing (3 hours lecture)

Direct marketing continues to evolve as an information-driven marketing process, and its applications are expanding in all facets of the domestic and global economy. The students will be introduced to all aspects of direct marketing that enable marketers to develop, test, implement, measure, and appropriately modify customized marketing programs and strategies. The course will emphasize the role of database management in developing customer relationships in consumer, business-to-business and services sectors. The course will present telemarketing, direct mail, catalogs, broadcasting and electric medium with practical illustrations. Development and implementation of direct marketing methods will be instructed through lectures, executive presentations, case studies, corporate visits and "hands on" approach using personal computers. 3 sh.

Prerequisites: MKTG 240. Major within School of Business, Industrial Design.

MKTG344: Integrated Marketing Communications (3 hours lecture)

Integrated Marketing Communications (IMC) is a strategic business process which integrates and coordinates multiple promotional elements of a communications program across multiple media types to communicate a single compelling message to a targeted audience of consumers and end-users. This process helps companies identify the most effective methods for communicating and building relationships with specific customers and other stakeholders in a "one look, one voice" approach. It emphasizes the importance of a "key customer profile" to ensure that brands are positioned correctly and promotional programs are designed to be cost-efficient. The course provides a detailed review of promotion tactics such as advertising, direct marketing, interactive marketing, sales promotion, public relations and personal selling, as well as, how these tactics are applied to traditional print and broadcast media, new interactive and Internet-based media and innovative support media. 3 sh.

Prerequisites: MKTG 240 or MKTG 300. Major within School of Business (SBU), Graphic Design (GRDN), Fashion Studies (FASH).

MKTG345: Service and Nonprofit Marketing (3 hours lecture)

While noting the increasingly blurred distinguishment between the manufacturing and service sectors in today's post industrial economies, the first half of this course focuses on the problems and issues surrounding the effective marketing of the intangible aspects of a product service offering. Current methods for researching and analyzing service markets are taught and then applied by students in marketing plan formulation and case analyses with particular stress placed on translating the intangible aspects of a service into more measurable (and therefore, tangible) characteristics aimed at enhancing customer satisfaction and retention. The second part of the course focuses on the nonprofit marketing, i.e., public and private nonprofit organizations. Students learn how to manage organizations such as government, religious, charitable, political, educational, and fund raising, institutions as well as marketing their endeavors more effectively. 3 sh.

Prerequisites: MKTG 240 or MKTG 300. Major within School of Business.

MKTG350: Pharmaceutical and Health Care Marketing (3 hours lecture)

A broad overview of the unique roles played by consumers, health care professionals, pharmacists, drug manufacturers, hospitals, clinics, government agencies, health insurers and others in this field that represents more than 20 percent of national GDP. Students learn how a complex mosaic of market, economic, social and governmental forces make these dynamic arenas in which to apply marketing theories, strategies and techniques. Team-teaching approach, as well as guest lecturers from the pharmaceutical and health care fields. 3 sh.

Prerequisites: MKTG 240 and MKTG 300. Major within School of Business.

MKTG351: Retail Store Co-op Ed

Students are required to accumulate 200 hours experience (approximately 15-20 hours per week) working in a retail store. In addition, students complete assignments designed to enhance their understanding of store operations, career opportunities in retailing, and the attitudes and skills necessary to advance in retail management. Job performance is assessed via progress reports submitted by the cooperating employer and a site visit by a member of the Marketing faculty. 3 sh.

Prerequisites: MKTG 307 or MKTG 309; departmental approval; School of Business (SBUS) majors only.

MKTG355: Sports, Events and Tourism Marketing Co-Op (3 hours cooperative education)

Students are required to accumulate 200 hours of marketing experience (approximately 15 - 20 hours/per week) working for a sport, events or tourism organization. In addition, students complete assignments designed to enhance their understanding of marketing strategies and tactics used by the employing organization, industry trends, career opportunities, and the attitudes and skills necessary for advancement. Job performance is assessed via progress reports submitted by the cooperating employer and a site visit by a member of the Sports Events and Tourism Marketing faculty. 3 sh.

Prerequisites: MKTG 240 or MKTG 300. Major within the School of Business; departmental approval.

MKTG360: Brand Management (3 hours lecture)

Brands provide psychological value to consumers and competitive strengths to organizations. They shape consumer expectations and product experiences, which determine future brand perception and customer loyalty. For organizations brands are a source of competitive advantage. The importance of brand portfolio planning within the organization will be emphasized as well as the ability to define and analyze the problems dealt with by managers at each stage of product lifecycle. This course will provide students with an overview of branding strategy, how it fits into a marketing strategy, and how organizations manage successful brands. Some key themes of the course are brand equity or valuing brands, launching new brands, product management, brand extension, customer brand experience, brand trust, competitive brand strategies, not-for-profit branding and social and mobile branding. This course uses many pedagogical techniques such as lectures, case studies, student projects and presentations. 3 sh.

Prerequisites: MKTG 240 or MKTG 300.

MKTG365: Sustainability and Green Marketing (3 hours lecture)

Sustainability marketing is viewed as a process for creating value for customers by integrating marketing fundamentals with the core environmental, social, and economic principles of sustainability. This process also involves incorporating sustainability initiatives within all other functional areas of an organization. In addition, this course helps to understand the impact of human consumption on the environment and development of marketing strategies to improve the human-environment interaction through creation, communication, and delivery of superior value and customer relationship management. Topics to be discussed will include sustainability market research, eco-sensitive consumer behavior, green product development, green demand/sales forecasting, green branding and marketing mix, current sustainability trends that influence marketing applications and development of strategic and practical marketing recommendations. Case studies will be drawn from different industries. 3 sh.

Prerequisites: MKTG 240 or MKTG 300.

MKTG442: Marketing Research (3 hours lecture)

A broad overview of the many methods used to collect consumer, business and market data and turn it into useful information for marketing decision-makers. Starting with the historical factors leading to development of MR in America, this course touches on all the vital theories, methods, and practices: secondary research (including databases and computer literature searches); qualitative (focus group) research; quantitative research (observational, surveys and experiments); data analysis (coding, tabulation, and an introduction to multivariate techniques); and effective communication of research findings (written reports, personal presentations, computer graphics and mapping.) The course includes student research projects, field trips and a MR videotape series produced at MSU, as well as traditional lectures. Meets the University Writing Requirement for majors in Business Administration with a Concentration in Marketing. 3 sh.

Prerequisites: MKTG 240 or MKTG 300; MKTG 341, INFO 240. Major within School of Business.

MKTG443: Business to Business Marketing (3 hours lecture)

A managerial approach to marketing decision marketing from an organizational buyer perspective. Topics include: vendor and value-chain analysis, understanding JIT/cycle time systems and inventory controls; sales forecasting, market planning and strategy development grounded in a fundamental understanding of all aspects of organizational buyer dynamics. 3 sh.

Prerequisites: MKTG 240 or MKTG 300. Major within the School of Business.

MKTG445: Marketing Strategies in Sports, Event and Tourism Industries (3 hours lecture)

An analysis of the marketing planning process in relationship to overall corporate strategic planning framework is presented from theoretical and practical perspectives in the field of sports, events and tourism industries. An increased understanding of the many variables involved in marketing decision-making and an awareness of current and sophisticated techniques used in the problem-solving process are analyzed. This capstone course integrates materials from the curriculum in an applied format utilizing group case analysis, marketing simulations and sport, event and tourism market/business plan production. 3 sh.

Prerequisites: MKTG 320, MKTG 321 and MKTG 307; Major within the School of Business.

MKTG446: Marketing Strategy and Implementation (3 hours lecture)

An analysis of the marketing planning process in relationship to overall corporate strategic planning framework is presented from both a theoretical and a practical perspective. An increased understanding of the many variables involved in marketing decision-making and an awareness of current, more sophisticated techniques used in such problem solving are analyzed. This capstone course integrates materials from the entire marketing curriculum in an applied format utilizing group case analysis, marketing simulations and market/business plan production. 3 sh.

Prerequisites: Seniors only. MKTG 442 may be taken as a Prerequisite or Corequisite. Major within School of Business.

MKTG447: Marketing Analytics (3 hours lecture)

While marketing activities are becoming increasingly important, it is one of the least understood and measured functions at many firms. Marketing as a function is under incredible pressure to be accountable of its actions and be competent to measure its performance. Marketing executives continue to update their knowledge and skills necessary to measure the effectiveness of marketing actions and efficacy of marketing expenditures. This course is designed to provide the basic knowledge of marketing analytics that help marketers develop and utilize quantitative skills to plan, implement, analyze marketing strategies and tactics, and make better and more informed decisions. 3 sh.

Prerequisites: MKTG 300 and INFO 240.

MKTG448: Marketing Consulting (3 hours lecture)

This course is a project-based course, tailored to function as a company-based consulting project wherein students apply their marketing skills under an experiential curriculum. Students will work in groups to simulate a real-life marketing consulting team wherein they will apply all relevant concepts to an actual case for a company or a non-profit organization. Students will apply and enhance their knowledge in critical areas such as market research, advertising and promotion, pricing, branding, and strategy development. Students will be assessed by the instructor on the basis of continual assessment, a final strategic report, and based on the client satisfaction. 3 sh.

Prerequisites: MKTG 300.

MKTG451: Internship in Retail Management

Students are required to accumulate 200 hours experience (approximately 15-20 hours per week) working in either the corporate offices of a retail organization or in a supervisory capacity within a retail store. In addition, students complete assignments designed to enhance their understanding of store management, career opportunities in retailing, and the attitudes and skills necessary to advance in retail management. Job performance is assessed via progress reports submitted by the cooperating employer and a site visit by a member of the Marketing faculty. 3 sh.

Prerequisites: MKTG 307 or MKTG 309; departmental approval; School of Business (SBUS) majors only.

MKTG482: Independent Owned and Franchised Retailing (3 hours lecture)

The opportunities and challenges of independent and franchised retail entrepreneurship are explored. Emphasis is placed on the steps necessary to establish a new retail venture and how to successfully compete with the discount mass merchandisers which proliferate today's retail landscape. 3 sh.

Prerequisites: MKTG 240 or MKTG 300. Major within the School of Business.

MKTG483: Seminar in Retail Management (3 hours seminar)

Students analyze trends/problems in the major retail segments and study the "best practices" of the top domestic and international retailers. In addition, the various ethical/legal dilemmas confronting today's retail executive are explored. Visiting experts, field trips, and reading assignments from current retail trade journals are utilized to keep the course on the "cutting edge." Meets the University Writing Requirement for majors in Business Administration with a Concentration in Retail Merchandizing and Management. 3 sh.

Prerequisites: MKTG 307 or MKTG 341; departmental approval; School of Business (SBUS) majors only.

MKTG489: Internet Marketing. Starting Winter 2016: Internet and Social Media Marketing (3 hours lecture)

This course provides an introduction to internet marketing and customer-centric marketing programs. The course focuses on the various unique factors and issues that electronic tools bring to marketing, namely the ability to directly market to individuals and to interact in ways that consumers find valuable. Issues examined are using the internet to attract new customers, retain existing customers, build brand awareness, and expand into new markets. Starting Winter 2016: This course discusses how digital and social media technology is changing how organizations and consumers engage in marketing activities - creating, pricing, distributing and promoting products, services, and ideas. It will use conceptual frameworks and practical approaches to explore how websites, search engines, mobile apps, SaaS, and social media platforms like Facebook, Twitter, Pinterest and Instagram enhance market-research processes, drive efficiencies in customer acquisition and retention, drive innovations and disruptive change, thus increasing customer and brand value. Students will apply their learning to complete a real-life project during the course. 3 sh.

Prerequisites: MKTG 240 or MKTG 300. Major within School of Business, Fashion Studies.

MKTG490: Marketing Co-op Ed

Working with public and private organizations (for profit), students are afforded an opportunity to apply classroom theoretics to real-world job situations. Illustrative engagements include team coordinated marketing research and advertising effectiveness studies; sales assistantships, public relations and retailing and distribution experiences. Market analysis and product feasibility and assessment exposures are accompanied by more organizationally tailored practical experiences in cultivating the student's resume. 3 sh.

Prerequisites: MKTG 240 or MKTG 300; departmental approval; School of Business majors only.

MKTG492: Independent Study in Marketing

An opportunity for a student to study or engage in a topic currently not covered in existing course selections or to take a required course normally given, but unavailable in conventional format. 1 - 3 sh.

Prerequisites: MKTG 341; departmental approval; School of Business (SBUS) majors only.

MKTG493: Special Topics in Marketing

An examination of topics not covered in normal marketing course work. Course to be given on demand with topics varying according to current issues arranged between faculty and student. May be repeated once for a maximum of 6.0 credits as long as the topic is different. 1 - 3 sh.

Prerequisites: MKTG 240 or MKTG 300. School of Business majors only.

PALG304: Real Estate Law (3 hours lecture)

Principles of real estate law and transactions. Contracts, mortgages, surveys, title, RESPA. Conveyances of real property from the standpoint of seller and purchaser. Landlord-tenant relations. Forms and documents utilized by paralegals in real estate law. 3 sh.

Prerequisites: PALG 210 or JUST 200 or JUST 201 or departmental approval.

REAL204: Real Estate Principles and Practice (3 hours lecture)

An introduction to the economics of the real estate business, including the general practices and the language of real estate. Providing a basic knowledge of the real estate business the course covers such topics as the physical, legal, location and other characteristics of real estate. The course emphasizes the market evaluation and financing of real estate, the nature of real estate markets and the regional and local factors that may influence real estate values. Ethical issues are emphasized throughout the course. Cross listed with ECON 204. 3 sh.

Prerequisites: ECON 101 and ECON 102 and major within the School of Business.

REAL305: Commercial Real Estate Analysis (3 hours lecture)

This course provides an understanding of the relevant market structures, institutional frameworks (e.g., tax laws, social regulations, monetary policy, etc.), financial statements and other appropriate analytical tools used to decide whether commercial real estate investment opportunities are viable by providing students with an operational knowledge of investing in commercial real estate. The analysis focuses on real world qualitative and quantitative commercial real estate investment scenarios by emphasizing the use of computer-based programs such as Excel and Argus. 3 sh.

Prerequisites: ECON 204 of REAL 204.

REAL360: Real Estate Finance (3 hours lecture)

This course provides an understanding of the relevant market structures, institutional frameworks (e.g., tax laws, social regulations, monetary policy, etc.), lending standards and other appropriate analytical tools used to successfully operate in both the residential and commercial mortgage lending industries by providing students with an operational knowledge of primary real estate markets. The analysis focuses on real world qualitative and quantitative mortgage lending scenarios by emphasizing the use of computer-based programs such as Excel. 3 sh.

Prerequisites: FINC 300 or FINC 321 or REAL 204 or ECON 204.

REAL405: Real Estate Developtment (3 hours lecture)

This course provides an understanding of the relevant market structures, institutional frameworks (e.g., tax laws, social regulations, monetary policy, etc.), and other appropriate analytical tools used to decide whether commercial real estate development opportunities are viable by providing students with an operational knowledge of developing commercial real estate. The analysis focuses on real world qualitative and quantitative commercial real estate development scenarios by emphasizing the use of computer-based programs such as Excel, Argus and ArcGIS. 3 sh.

Prerequisites: REAL 305 and REAL 360 and major within School of Business.

REAL460: Real Estate Investments (3 hours lecture)

This course provides an understanding of the relevant market structures, institutional frameworks (e.g., tax laws, social regulations, monetary policy, etc.), and other appropriate analytical tools used to successfully operate in real estate secondary markets by providing students with both the qualitative and quantitative framework of real estate investment products create by and traded on Wall Street. The analysis focuses on real world qualitative and quantitative valuation techniques by emphasizing the use of computer-based programs such as Bloomberg Terminals for data collection and Excel for data analysis. 3 sh.

Prerequisites: REAL 360 and major within School of Business.