Become a Data-Driven Marketing Expert With an Online MS in Digital Marketing Analytics

Montclair’s Online Master of Science in Digital Marketing Analytics provides an immersive educational experience for both marketing professionals and those entering the field. Turn real-world data and intelligence into campaigns that align with consumer needs to drive organizational growth while learning to leverage data to generate meaningful insights.

This affordable STEM-designated 30-credit program comprises two stackable certificates: Business Analytics and Digital Marketing. It also includes two capstone courses, designed to demonstrate subject mastery and provide opportunities to solve real-world problems and to work on practical projects.

The Online MS in Digital Marketing Analytics may be completed in as few as 21 months.

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Upgrade Your Skill Set

The marketing profession continues to embrace big data and the stakes have never been higher. Marketers who can effectively analyze and utilize information for the advancement of their products and services will gain a significant competitive advantage in the marketplace.

Build 21st Century Skills By Learning How To:

Turn customer behaviors into business data
Recognize and distinguish the components and technologies encompassing the contemporary digital marketing environment
Use computer programming languages like Python, Power BI and R to conduct exploratory data analysis and creative visualizations.
Analyze ROI and marketing trends through digital marketing spend
and more

Who Is Montclair’s Online Master’s in Digital Marketing Analytics Right For?

Marketing Professionals

Deepen your understanding of analytics, optimize campaigns, improve ROI and leverage data for more effective strategies, all while positioning yourself for future professional career opportunities.

Business & Marketing Grads

Bolster your Business and Marketing undergraduate degree and gain a competitive advantage. The program’s balanced blend of analytics and digital marketing content ensures that you will gain real-world, transferable knowledge.

Strategists, Technologists & Analysts

If you have a background in Data Analysis, Marketing Strategy, Business Analysis or Technology — or if you just love to work with numbers — you will appreciate how to build skills that combine marketing, technology, and data analysis into a cohesive, relevant format.

Diversity-Minded Individuals

Montclair consistently ranks among the best universities for supporting diverse populations. Our Digital Marketing Analytics program consists of 80% women as well as 67% Black and Hispanic students.

Students Seeking Online Learning

Pursue your educational goals without compromising existing work commitments or personal responsibilities. Our fully Online curriculum enables you to gain industry-relevant knowledge through highly relevant coursework and networking opportunities.

Don’t Miss Out

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Finish in Less Than Two Years

This 30-credit program can be completed in less than two years, so you can finish fast to advance your career.

No-Hassle, Free Application

Avoid a burdensome and expensive application process that may hinder your ability to apply. No GRE or GMAT is required and there is no application fee.

Get the Best Educational Value

Receive the finest education at an affordable cost. Montclair’s Online MS in Digital Marketing Analytics is one of the most affordable in the state.

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Contact Us

Whether you’re ready to start your application or just trying to learn more about the Online MS in Digital Marketing Analytics program, don’t hesitate to reach out – we’re always here to help.

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